Vocal Laboratories Introduces Market Research Survey As A Standard Survey Package

EDEN PRAIRIE, Minn., February 19, 2003 - Vocal Laboratories, the pioneer of usability surveys for customer service, today announced the addition of Market Research Surveys to its standard price list.

A VocaLabs' Market Research Survey involves each panelist completing two questionnaires and one phone call. The first questionnaire gathers market and advertising related data prior to the phone call. The second questionnaire gathers similar information after the phone call. A 1,000 panelist Market Research Survey costs $26,000.

"One of the unique capabilities of VocaLabs is our ability to answer both market research and usability questions for our customers. We've always had this capability, but enough of our clients have expressed a high level of interest in this before-and-after survey that we are formally adding it as a product offering. This allows us to build an ROI model for our customers that includes not just cost but revenue impact," commented Peter U. Leppik, CEO of VocaLabs.

As with all VocaLabs' survey services, Market Research Surveys are available directly through VocaLabs or through a VocaLabs partner.

About Vocal Laboratories

Vocalabs provides feedback about telephone-based services to Fortune 1000 companies, telecommunications carriers, industry consultants, and equipment vendors. We use a panel of thousands of people we've recruited from all walks of life to quickly and cost-effectively evaluate the quality of call centers, voice-response systems, and speech-recognition applications.

The Vocalabs Survey process helps companies gain statistical intelligence on their customer service operations. This extensive data gathering process helps our clients ensure customer retention, increased revenues, market intelligence, and the highest level of customer satisfaction.

For VocaLabs news and information, please go to http://www.vocalabs.com.