The Customer Service Survey
VocaLabs' weblog providing news and commentary on the challenges of providing good customer service.
Bad service costs another customer
Tuesday - October 25, 2005 02:36 PM in
Following up on my account yesterday of how I can be won with good service, today there's another example of lousy service costing a customer.
Cory Doctorow is one of the editors of BoingBoing, one of the most-read weblogs on the Internet. Today he posted a rant about the service and quality of Casio digital cameras, which can basically be summed up as "I love the cameras, but I refuse to buy another one because the company treats me badly."
Customer service, especially warranty repair and technical help, are an inherent part of the customer experience in any product. While Casio may have produced a killer product, they managed to get at least one customer very upset because they didn't follow through. Now Cory's rant is likely to be seen by hundreds of thousands of people. How much revenue is that going to cost Casio?
Posted by Peter Leppik
Customer service, especially warranty repair and technical help, are an inherent part of the customer experience in any product. While Casio may have produced a killer product, they managed to get at least one customer very upset because they didn't follow through. Now Cory's rant is likely to be seen by hundreds of thousands of people. How much revenue is that going to cost Casio?
Posted by Peter Leppik
Posted at 02:36 PM by | | | |